Marc Jacobs is bidding Louis Vuitton adieu one last time, and in similar fashion to his swan song show, he’s doing so with a little help from his fashion friends! In his final campaign for the French brand, the designer has turned to the women who who inspire him most, namely his model muses Gisele Bündchen and Edie Campabell. Sitting for a series of dark, elegant portraits shot by longtime Jacobs collaborator, Steven Meisel, the models return to the scene as modern day Mona Lisa’s styled beautifully in the designer’s final showgirl-inspired collection— the bucket-style Noé bag included!
“It was a very emotional shoot, and I find this shows in the images,” Frédéric Winckler, Vuitton’s communications and events director tells WWD. “It’s not a melancholic campaign. It’s really celebrating women who inspire Marc.”
For her part, Gisele steals the show in a beaded jacket, her hair styled into a gorgeous coiff by hairstylist Guido Palau. The Brazilian supermodel has without a doubt left an incredible mark on the brand during Jacobs’ 16-year tenure, appearing in its Spring 2006 and Fall 2013 campaigns, not to mention countless runway shows.
Meanwhile, Edie, the latest of Marc’s great muses, recreates her show-stopping Spring 2014 opening runway look with a equally as stunning, albeit more practical, feathered caplet look. The Model of the Year winner gives good face for Jacobs’ farewell portrait, showing off the punk-inspired black mullet he gave her just two season ago.
The models are joined by fellow muses Catherine Deneuve, Sofia Coppola, Fan Bingbing and Caroline de Maigret. The ads will break in a range of February magazines to be released next month.